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Military dictator Augusto Pinochet calls for a referendum to decide his permanence in power in 1988, the leaders of the opposition persuade a young daring advertising executive - René Saavedra - to head their campaign. With limited resources and under the constant scrutiny of the despots watchmen, Saavedra and his team conceive of a bold plan to win the election and free their country from oppression.
After fifteen years in power the result of a military coup in 1973, Chilean dictator General , whose reign was marked by quashing any opposition through intimidation, violence, and murder, is pressured by his international allies to hold a referendum on his leadership.
Gael García Bernal
René Saavedra
Alfredo Castro
Lucho Guzmán
Antonia Zegers
Verónica Carvajal
Luis Gnecco
José Tomás Urrutia
Néstor Cantillana
Fernando
Marcial Tagle
Alberto Arancibia
Pascal Montero
Simón Saavedra
Jaime Vadell
Minister Fernández
Elsa Poblete
Carmen
Diego Muñoz
Carlos
Roberto Farías
Marcelo
Sergio Hernández
Militar
Manuela Oyarzún
Sandra
Paloma Moreno
Fran
César Caillet
Cliente
Pablo Krögh
Director de campaña
Patricio Achurra
Político
Amparo Noguera
Socióloga
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